New & Used Professional Carpet Cleaning Machines, Automotive Detailing Extractors, Equipment, Restoration Supplies, Training, Parts & Repair Service (416) 429-0401

Archive for the ‘Carpet Cleaning Promotion’ Category

Commercial, Industrial, Residential Floor Cleaning Machine – Rotowash

The Best Floor Cleaning Machine – Rotowash – Whether you are cleaning carpeting, vinyl, tile or any other floor surface, one machine is all you need!

Rotowash Floor Cleaning Machines are capable of producing a high quality of wash, scrub and clean on many types of hard floors and carpets. Used in a forward and backward motion, the machines clean and dry as they work, leaving all of your surfaces deeply cleansed and ready for use within minutes.

The machines come in a variety of sizes to cope with any task from the smallest kitchen to large shopping malls and everything in between.

The Rotowash floor washer machine effectively cleans carpets, tile & grout, hardwood floors, concrete floors, vinyl floors, regupol floors, flotex floors, oak parquet floors and many more!

Industrial Floor Cleaners - Floor Washer - Best Floor Scrubber

Check out some Rotowash Floor Cleaning Videos

Kleen Kuip Supply Mart Inc. (416-429-0401)
New and Used Professional Carpet Cleaning Equipment, Automotive Detailing Machines & Water Damage Restoration Supplies, Training, Parts & Repair Services

Dry Cleaning Carpets and Eco-Friendly Standards

Its a game changer and you had better be ready when and if it affects YOU. Our world is changing as new buildings are opting to go green and Eco Friendly. This means green paint with low or no toxins, green shingles, green janitorial supplies etc,. Everything green including the newer Eco Friendly, less expensive water soluble glues that adhere carpets to floors with no or low off-gassing odors.

Green Paint
You show up to carpet clean a hallway and you see the normal nylon or poly carpet that you have cleaned with hot water extraction for years. You aggressively clean it as it is extremely soiled all the while having no conception of what glues were used to hold the carpet in place.

Carpet Glue
You get that call you are not expecting from your customer. “What the heck did you do to our carpets??” as they are all rippled and split and what are you going to do about it now before we have trip and fall lawsuits.


You are the professional. You are expected to know these things prior to cleaning so says the judge. “GUILTY!”

Judge

Lawyer
Your insurance will also tell you they will not honor your claim due to inexperience and unprofessionalism.

Dry Carpet Cleaning HOST
These green buildings or new installations are now being told by carpet sales and installation people to Dry Clean for safety.

Carpet Cleaning Maintenance Consulting Service
Are you losing business?  Should you now be offering dry cleaning?  Do you understand dry cleaning? Are you aware that a controlled appropriate portion of moisture is still necessary when dry cleaning. The professional consultants at Kleen Kuip Supply Mart Inc. would be happy to discuss the pros and cons with you at your convenience.

Carpet Buckling
Before a disaster happens to you and your company.

Plane taking off
If this happens to you, and your bank account is low then make sure to have an Air Canada ticket with you at all times to leave town in a hurry.

Kleen Kuip Supply Mart Inc. (416-429-0401)
New and Used Professional Carpet Cleaning Equipment, Automotive Detailing Machines & Water Damage Restoration Supplies, Training, Parts & Repair Services

Nineteen Costly Marketing Mistakes (Part 1 of 2)

by Joe Polish, founder
Piranha Marketing Part 1 of 2…Here is Part 2

blog_Common-Marketing-Mistakes-and-how-to-avoid-them

Carpet cleaners could dramatically increase their number of new customers and referrals if they would avoid these costly marketing mistakes. Here, in the first of a two part article are nine mistakes to avoid.

Mistake 1: Advertising to the wrong market. If you advertise low price, you’ll attract people who want low price. And the problem with price shoppers is that they’re never loyal to you. They’re loyal only to the dollar. As soon as your competitor offers a lower price than you ask, these price shoppers go to your competitor and you’ve lost a customer. If you want to attract low price shoppers, then, by all means advertise low price. But if you want to attract people who are willing to pay for the service they receive, don’t advertise price. Advertise value.

Mistake 2: Advertising percentage off rather than dollars off. Carpet cleaners often advertise a special 20% discount for new customers. Yet many prospects don’t know the carpet cleaners’ regular prices so they can’t tell you how much money they’ll save. Instead, I suggest you advertise in dollars, such as Carpet cleaning just $59. You save $30 off our regular price!

Mistake 3: Failing to advertise your unique selling proposition (USP). The purpose of marketing is to tell your prospective customers how you’re unique. Your USP is the one thing that sets you apart form your competitors. Start by identifying what you do that’s different from everyone else. For example, your USP might be exceptional customer service, the lowest price for the most effective cleaning equipment. Then feature your unique selling proposition in the headline of your ads.

Mistake 4: Failing to point out how you’re different. People hire you because they think you’re different from the other carpet cleaners. So it’s your job to point out to prospective clients how you’re different. In your ads if you say. Two rooms for $29. Licensed, bonded, insured, you’re saying the same thing as every other carpet cleaner. Instead, tell your prospects why customers choose you instead of your competitors. Identify unusual services you perform, such as removing pet odour. Reassure your prospects that you have trained, certified technicians.

Mistake 5: Failing to overcome phone call fear. Consumers are tired of selling sales pressure. In fact, many consumers hate pressure so much that they don’t call because they’re afraid you might try to pressure them into making a decision. The hesitation that keeps them form calling is call phone call fear. It’s the fear of how they think you might treat them over the telephone. To overcome phone call fear, reassure callers that you don’t use sales pressure. Offer free information that you’ll send to anyone who calls. Offer a free consumer awareness message on voice mail to help educate consumers about carpet cleaning. This allows prospects to get information in a non-threatening way, and it allows you to establish a high level of credibility.

Mistake 6: Using dishonest or misleading advertising. This seems obvious but many carpet cleaners continue to use misleading advertising to attract calls from prospects. When you mislead customers, you lower yourself to the same level as bait-and-switch con artists. Over the long term, you won’t benefit because once customers discover they’ve been misled, they’ll never do business with you again. You gain nothing by misleading customers. In marketing, a straightforward, honest approach is the only method that works.

Mistake 7: Failing to explain how your prospect benefits. Your prospective customers want your service for only one reason: What it will do for me? Don’t concentrate on the features of your service; instead, identify each feature and then explain how that feature benefits your prospect in terms of what he needs, wants and feels.

Mistake 8: Failing to promote benefits other than appearance. No question about it, most homeowners want a clean carpet. But they want other things, too. A healthy carpet free from toxic chemicals; a home free from embarrassing pet odours; and a clean carpet that will wear longer than a dirty carpet. Appearance is only one reason homeowners want their carpets cleaned. Make sure you promote other benefits as well.

Mistake 9: Failing to stay in touch with your customer base. Customers are a source of income of your current business and future referrals. The moment they feel you don’t care about their business, they’ll go somewhere else. I urge you to stay in touch with customers by publishing a regular newsletter that provides them with practical, helpful information.

*Joe Polish specializes in teaching carpet cleaners in the United States how to get tons of new customers. For a FREE report call Joe’s free 24 hour recorded message at 1-602-235-2454.

Here is Part 2

New and Used Professional Carpet Cleaning Equipment, Automotive Detailing Machines & Water Damage Restoration Supplies, Training, Parts & Repair Services

The Best Machine to Clean both Carpets and Hard Surface Floors – Rotowash

The Difference: It’s not what it does, but ‘HOW’ it does it.

Lower Operating Costs

All Rotowash Carpet and Hard Surface Floor Cleaning Machines use up to 90% less* water and cleaning chemical than other conventional cleaning methods, which means large areas can be cleaned between filling and emptying. Minimal water consumption also means smaller overall machine size, less weight to move and ease of use. A Rotowash is as quick and easy to use as an upright vacuum cleaner, but with the results of a professional commercial floor cleaning machine.

The Rotowash Floor Cleaner is great machine for animal care facilities, retirement communities, contract cleaning, schools, escalators, hospitals, hotels, catering, sports and leisure centers etc.,

Check out these carpet and floor cleaning videos.

Rotowash machines produce a high quality rapid scrub, wash and dry on all types of hard floors and carpets, leaving the floors ready to walk on within minutes.

Rotowash Carpet and Hard Surface Floor Cleaning Machine

Due to the Rotowash’s unique orginal design twin cylindrical contra-rotating brush system, the contra rotation of our brushes actually combs, lifts and opens your flattened carpet pile in both directions at the same time. ( like running your fingers through your hair from back to front at the same time). This unique key action releases the trapped soiling from deep within the pile; which is left behind by other types of floor cleaners that fail to remove the deep dirt which so often results in the bad odours you experience after you have just had your carpet cleaned. Regular maintenance with a Rotowash Multi Surface Floor Cleaning Machine will restore your floor covering and remove the trapped dirt and thus release the source of these odours.

Rotowash Carpet and Hard Surface Tile & Grout Cleaning Machine

“After using many different types of floor cleaning equipment over 10 years; Rotowash….Hands Down…. is the most effective multi-surface cleaner I’ve ever used, easy to operate, low operating cost, just a smart, simple system that works every time….” Dinesh Rahman

Kleen Kuip Supply Mart Inc.
New and Used Professional Carpet Auto Detailing Cleaning Equipment & Water Damage Restoration Supplies, Training, Parts & Repair Department

Professional Carpet Spotter & Deodorizers Featuring your Business Name and Phone Number

Tackle Malodors, Spots and Pet Stains like a Professional!

Kleen Kuip HomeCare Deodorants can be used for several applications in the home to control malodors from all kinds of sources and removes pet stains and neutralizes the source of pet odors.

Kleen Kuip HomeCare Carpet Spotting and Deodorizing Products

Have your Company Name and Phone Number printed on every label FOR FREE when you purchase a minumum of 4 cases. Your information will be on a product that your customers will love and use frequently.

Kleen Kuip HomeCare Spotter is a multi-purpose spotting agent safe for use in the home. It can be used to remove spots and stains from wet cleanable carpet giving you instant, professional results.

– Dilution Ratio: Ready to Use
– Scents Available in: Apple, Cherry, Lemon, Pet Stain & Odor and Spring Breeze, Spotter
– Available in: 12 x 500 ml case

 

Kleen Kuip Supply Mart Inc.
New and Used Professional Carpet Cleaning Equipment and Water Damage Restoration Supplies

101 Ways to Advertise, Promote and Sell a Carpet Cleaning Service (Tips 91-101)

    1. Commercial newsletters: Again, a great way to help you keep the commercial accounts that you have worked so hard to acquire and to acquire new accounts by sending a newsletter to potential customers that you are trying to obtain. These companies will produce a quality newsletter for you so you don’t have to spend the enormous amount of time and energy that it takes to produce one yourself.
    2. Note pads (with name, phone number and company logo):
      Distribution:
      a.
      Give a couple to each customer;
      b.
      Real estate agents (very effective);
      c.
      Insurance agents, adjusters.
    3. Targeted brochures: These brochures are designed so that the entire brochure is dedicated to one specific service or aspect of your cleaning service, such as:
      a. Commercial cleaning brochure;
      b. Apartment cleaning specialty brochure;
      c. Real estate specialty brochure;
      d. Upholstery cleaning brochure;
      e. Fabric protection brochure.
    4. Phone solicitation machines:
      These machines automatically do the telemarketing for you while you’re out doing other things. Due to the large number of calls these machines are capable of , with the right ‘script’ they can produce a large volume of job bookings. The downside to these machines are that many people may be insulted and annoyed by them.
    5. Sandwichboard signs: These are designed to be placed in front of the home or commercial facility where you are cleaning to let everyone know who is doing the cleaning and should contain a short sales message. One effective use for signs is you can attach a small box on the front to hold your company brochures or business cards (Vehicle Pockets Business Card Advertising Kit) with a sign that says “Please take one”. This is an effective way to get the most advertising with the least amount of effort.
    6. Spotting charts: These charts are useful items that your customer will keep around for a long time. Printed up in large quantities with you company name, phone number and logo, they are effective and cost effective marketing tools.
      Distribution:
      a. Give one to all of your customers;
      b. Hand out at home shows/exhibits, etc;
    7. Coupon packet (coop) advertising: This is where a number of businesses advertise through the same direct mailout to save money on postage, etc. One example is the Val Pak advertising that is prevalent in many cities and larger towns.
    8. Customer briefing sheets: This is a simple form that can be given to the customer after the inspection that describes the customer’s responsibilities before you come to her house to perform the cleaning. This form will inform the customer to remove all breakable items from furniture to be moved, move all small furniture from the areas to be cleaned, pin up drapery and chair flaps, etc.
      This will not only help you process each job more quickly (saving you much time), it also involves the customer and makes her feel a part of the cleaning process.
    9. Fabric protector “blotter cards”: These are demonstration tools and will greatly enhance your ability to sell fabric protection treatments to the customer as demonstrations are the greatest sales aids. You can acquire these blotter cards from your supplier of fabric protection treatments (Scotchgard, DuPont Teflon, etc.).
    10. Appointment calendars: Bought in fairly large quantities these appointment calendars are very reasonable and are very effective at keeping your name in from of the customer throughout the year.
    11. Selling environmentally safe cleaning; With growing concern in this country about health related issues and the environmental impact of chemical use, pollution, etc., one very effective way to set your company apart from the competition is to use environmentally sound products (Benefect 100% Natural Disinfectant) and procedures in your cleaning process and promote your company as an environmentally friendly company. This form of “specialized” cleaning will attract the very best customers and will allow you to charge a somewhat higher price for your services.

*** EXPECT TO SUCCEED AND DO WHATEVER (HONESTLY AND ETHICALLY) IT TAKES TO ASSURE THAT SUCCESS!!! ***

Tips 1-10Tips 11-20Tips 21-30Tips 31-40 – Tips 41-50Tips 51-60Tips 61-70Tips 71-80Tips 81-90Tips 91-101

Kleen Kuip Supply Mart Inc.
New and Used Professional Carpet Cleaning Equipment and Water Damage Restoration Supplies

Ninja Warrior Professional Portable Carpet Cleaning Machine

The Ninja Line of Portable Carpet Extraction
Ninja Warrior Professional Carpet Cleaning MachineThe Ninja Line is tailored to today’s cleaning professional who desires quality equipment. You can choose from several models of the Ninja Warrior Carpet Cleaning Machine equipped from 150 to 500 PSI and optional availability of internal heaters (1850W). A dual parallel, bypass vacuum motor system is incorporated into an optimized manifold to generate more CFM producing faster carpet drying times! The Ninja delivers the best ratio of optimized heat, vacuum power and pressure for non-stop high performance cleaning without worry of blown circuits, each of the dual power cords require only 15 amps.

Faster Job Set Up
Quickly go to your job, set up and work! Each Ninja Warrior Carpet Cleaning Machine allows you to carry a 5 gallon bucket and has quart sized bottle storage on top of the recovery tank as well as a wand tray on front of machine so that you can carry more into the job on one trip.

Low Noise Levels
We all want to be as non-intrusive to our customers and keep them happy. The Ninja’s new vacuum motor exhaust muffler design allows for less noise while you are cleaning making your customers even more happy from not only a great carpet cleaning but also happy that you did it more quietly than other carpet cleaners.

Easy Maintenance and Repairs
Each Ninja has bottom access to all motor and vacuum components making it easy to maintain and repair. This design also minimizes exposure to the motor and vacuum from water or solution.

Kleen Kuip Supply Mart Inc.
New and Used Professional Carpet Cleaning Machines and Water Damage Restoration Equipment

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